Specialised Databases

Specialised Databases

The strength of your direct marketing campaign can depend very heavily on the type of data you have access to. Don’t get held back by the lack depth and dependability of your data.

We offer highly relevant and accuracy-focused data solutions to achieve new direct marketing objectives and fill in the gaps in Customer Intelligence.

Record Completion

This service is perfectly suited to companies that have a list of customer’s names and phone numbers, or perhaps even just addresses, but who want to implement a bulk communication campaign to promote their product.

We can take your limited data, cross reference the information you have with our existing database of over 23 million records and supply you with the rest of their relevant details, as well as related marketing data.

Customised Market Segmentation

Our extensive database contains a rich amount of consumer data, housing information on demographics, geographic distribution, behaviour models and a broad range of market related variables.

We can segment and compile a consumer list, highly customised to the target market of any campaign you want to implement, including:

• E-Mail marketing campaigns
• SMS marketing campaigns
• Mass mailer campaigns
• Mobile marketing campaigns
• Telemarketing campaigns

We guarantee the accuracy and relevance of this data with regular updates and audits, to ensure your campaign doesn’t suffer any wastage or isn’t directed at an inappropriate target market.