19th Ave New York, NY 95822, USA


50 million people, 23 million consumers. We have their details.

We are direct marketing experts. We specialise in end-to-end lead generation campaigns, database management and Business or Consumer marketing list rentals. Our comprehensive data solutions provide you with the information needed to cut waste; grow revenue and market your business cost effectively.


Due to our strict adherence to the 9 Principles of the Protection of Personal Information Act (POPIA) and a strong commitment to excellence of ethical behaviour in all our data collection methods, Affinity Data is had been accredited by several governmental and industry standards organisations:

  • The Direct Market Association (DMA) of South Africa
  • The Department of Trade and Industry South Africa
  • Member of the DMA Centres of Excellence D Lists
  • The Contact Centre Hub (CCH)