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The Simple, fast and most cost-effective way to reach new audiences
Regardless of your company's objectives, there are many reasons to use email as a primary marketing channel. A key point to consider is that email marketing is one, if not one of the most cost-effective and most quantifiable medium to market your company's products and services. When used correctly and effectively, permission-based email marketing can become your number one customer acquisition and retention tool.
At Affinity
Data a dedicated team of E-marketing professionals will guide you through the possibilities and legalities of email marketing. They will develop a winning strategy, advise how to get the best from your existing database and help with building a new database or sourcing opt-in email addresses.
Account Management
With over 10 years of experience in email marketing you will be in good hands. Our specialist account managers will handle all aspects of your campaign, from reports to database extraction, sends and more. This means you have one port of call - simplifying and streamlining your experience.
Creative
Email creative that works, we will assist and guide you through the process of carefully considering and selecting the best possible creative aspects of your email messages.
Our dedicated team of creative and tech specialists are on hand to make sure that your campaign not only looks super-amazing, but that it meets the exacting specs required in today's hi-tech world.
Personalised Email Campaigns
From design and development to cross-client compatibility - we manage it all for you.
Send your campaign and ensure delivery
Automate sends using our scheduling tools, send via secure servers and let us show you how to avoid Spam. Profit from the sound relationships we've developed with all major ISPs to ensure your campaigns are delivered.
Track campaigns and learn from monitoring your reports
What use is a great email marketing campaign without measurables? We know how important tracking statistics are nowadays. So, we cover all the bases - from response monitoring to click throughs, open rates and more. Get more for your money.
Databases
From Consumers data to Black Diamonds to business decision makers, managing directors, consumers and African data, Affinity Data Makers has the Data and Strategies and lists to cover your every marketing need. What's more we offer expert segmentation, a comprehensive research process and a dedicated team of on-site researchers.
Actionable Reporting
Your dedicated account manager will give you regular feedback on each of your email sends. We will provide you with:
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Actionable reports: We will show you how many of your emails were delivered and for those that weren't, we'll tell you exactly why. View drill-down open, click through and unsubscribe statistics - right down to individual email addresses.
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Send activity reports: Send activity reports lets you view who received the send and why delivery failed to others. The reports also show statistics relating to recipients that have opened your HTML email and how many times the links in your newsletter were clicked.
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List activity reports: Our list activity reports indicate who has been added/ removed from your list, the number of hard bounces, which recipients have or have not opened your emails and those who haven't confirmed their subscription.
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So why wait CALL US TODAY and let us recommend quality leads to help build your business or memberships through our targeted approach to Data and Strategies.
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